A redesigned theatre experience and custom content-management system built around movies, showtimes, ticketing, visitor planning, volunteering, accessibility, local SEO, and staff-friendly operations.
Synistar rebuilt the Lex Majestic Theatre website around what moviegoers and theatre staff actually need. Visitors can quickly understand what is playing, when it starts, how to buy tickets, what to expect at the theatre, and how to volunteer, while staff can manage changing movie and showtime content without editing page layouts.
Same information framework on every case study. Different visual rhythm for every project.
The previous experience scattered moviegoing information across static pages and manual updates. Ticket purchasing needed stronger visibility, visitor-planning information needed one clear home, volunteer participation needed a more direct pathway, and recurring movie/showtime updates needed to stop depending on page-by-page editing.
Synistar created a focused theatre journey with Movies, Plan Your Visit, Volunteer, Our Story, Contact, and a persistent Buy Tickets action. Behind it, a purpose-specific PHP/MySQL admin manages movies, individual showtimes, sponsors, website messages, theatre settings, and automatic archiving of past movies.
The current build is development-complete and structurally launch-ready. It combines a custom public experience, theatre-specific CMS, Veezi ticketing integration, volunteer conversion, accessibility-minded content, local SEO structure, and an operational split where theatre staff manage routine content while Synistar handles technical infrastructure.
The case study keeps Synistar's structure quiet and lets the project palette, screenshots, and business story take over.
The redesigned journey prioritizes current movies, visible showtimes, persistent Buy Tickets access, and one Plan Your Visit destination for pricing, seating, doors, accessibility, concessions, location, policies, and FAQs. Volunteer, sponsorship, advertising, and general contact actions are separated by intent instead of competing in one generic path.
A purpose-specific PHP/MySQL admin lets theatre staff add and edit movies, posters, ratings, runtimes, trailers, ticket links, sponsors, dates, and showtimes; manage sponsor records; review website messages; update theatre settings; and automatically archive past movies. One movie record can populate multiple visitor touchpoints.
The production foundation includes Lexington-focused page metadata, canonical URLs, dynamic sitemap logic, and structured data for MovieTheater, Organization, WebSite, WebPage, Movie, ScreeningEvent, and FAQ contexts where applicable. Accessibility work includes descriptive alt text, semantic headings, skip navigation, descriptive links, responsive navigation, wheelchair seating information, and hearing-loop information.
For case-study purposes, the build is development-complete and launch-ready subject to Synistar’s normal gates: client approval, business/payment finalization, production backup and mobile/form/link/admin checks, DNS/SSL launch, sitemap and robots validation, Search Console verification, and post-launch performance review after real traffic accumulates.
Majestic Olive shapes the atmosphere of this case study. Synistar stays the frame; the client's identity does the talking.
Bring the business, the problem, and the ambition. We will build the system around it.
Start Your Project ↗